《Are Social Networks a Double-Edged Sword? A Case Study of Defense Contractors》

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作者
来源
ECONOMIC DEVELOPMENT QUARTERLY,Vol.32,Issue3,P.210-224
语言
英文
关键字
social network; business performance; employment growth; market diversification; FIRM NETWORKS; EMBEDDEDNESS; PERFORMANCE
作者单位
[Shuai, Xiaobing; Chmura, Christine] Chmura Econ & Analyt, 1309 East Cary St, Richmond, VA 23219 USA. [Shuai, Xiaobing; Chmura, Christine] Univ Richmond, Richmond, VA USA. Shuai, XB (reprint author), Chmura Econ & Analyt, 1309 East Cary St, Richmond, VA 23219 USA. E-Mail: xshuai@richmond.edu
摘要
Utilizing a survey of defense contractors in the New England region, this study explores the effect of social networks on business performancemeasured by annual employment growth and market diversificationduring a time when defense spending in the United States was contracting. In contrast to prevailing literature focusing on entrepreneurial firms, this study offers insights on how social networks function in defense contractors, which tend to be mature firms. The main conclusion is that having more network connections is associated with faster short-term employment growth (from 2014 to 2015) for defense contractors, but there is a limit to that benefit. The analysis also shows that social networks do not aid market diversification for defense contractors. This poses an interesting challenge for defense contractors, as they need to balance the priorities of short-term growth and long-term success.